BMW Group: five years as most sustainable automobile manufacturer

For the fifth year in a row BMW Group was rated as the world’s most sustainable automobile manufacturer in the latest evaluation of SAM Group for the Dow Jones Sustainability Indexes.

The news of the fifth straight year as leader of the Dow Jones Sustainability Index was received with delight at the BMW Group says Norbert Reithofer, Chairman of the Board of Management of BMW AG. According to him “This proves once again that we are well on our way to establishing sustainability as the guiding principle for all our processes.”

Back in 2000 the Board of Management of the BMW Group elected sustainability as one of the company’s core strategic principles. This strategy was implemented throughout the entire value chain, which includes the development of fuel-saving and alternative vehicle concepts through clean production processes to green recycling practices.

Recently, to further improvement of the group’s sustainability, every single BMW Group proposal started to be measured against the corporate goal of sustainability. In the summer of 2009, at the highest management level a Sustainability Board was created to determine the strategic alignment for sustainability issues. This Board, which involves all the Board of Management, meets twice a year and discusses the strategies and activities proposed at operational level.