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Christopher Bruce2012-11-23 15:26:30

Lamborghini Predicting High End Car Demand to Stay Flat

The Urus Concept was on display at the Beijing Motor Show

LamborghiniLamborghiniLamborghiniItaly, 1963 > present32 models
1447 photos
19 videos
boss Stephan Winkelmann is predicting that demand for high end cars like Lamborghini builds will stay roughly the same next year because European demand is continuing to decline and Chinese growth is slowing. 

While we all know that Europe is performing poorly this year, Winkelmann said that sales in China are actually slightly below last year in China. The US is becoming the brand's strongest market with an 18-month wait time on AventadorAventadorLamborghini AventadorItaly, 2011 > present18 versions
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orders. 

"We are very cautious for next year. The Europe crisis is not over," said Winkelmann. 

To cope, Lamborghini is opening dealers in India, Hong Kong and Singapore. 

It is also still considering adding the UrusUrusLamborghini UrusItaly, 2012 > present12 photos
SUV. Volkswagen Group has not given the vehicle a green light yet. 

"This is a broader decision of the group, we hope it's going to come soon. To engage in such a project, it's adding a third model, and for us, this will be a huge step and huge investment," said Winkelmann. 

Source: Automotive News Europe

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