Toyota Reaches 10 Million Sales of Camry and 3 Million Sales of Prius

ToyotaToyotaJapan, 1937 > present155 models
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10 videos
has reached two very important milestones for two of its key models in July. The Toyota CamryToyota CamryJapan, 1982 > present9 series
79 versions
101 photos
has hit 10 million sales since being introduced to the US in 1983, and the PriusToyota PriusJapan, 1997 > present4 series
62 versions
149 photos
2 videos
has sold three million cars worldwide since it was introduced in 1997.

The Camry first went on sale in 1983 and has been the bestselling car in the US for the last 11 years. That represents 20% of all Toyotas ever sold in the US. This year is also the Camry’s 30-year anniversary in the US.

Toyota sold 52,651 CamrysToyota Camry Gen.1Japan, 1982 > 19865 versions
when it was introduced in 1983, and according to Toyota’s recordkeeping, there are 773 still on the road.

Of the 10 million Camrys made, 6.4 million are still on the road after seven generations.

The Prius has also hit a major milestone with three million sold worldwide since launching in 1997. It has been the car that heralded Toyota’s move towards cleaner vehicles. For the 2013 fiscal year, Toyota has budgeted 890 million yen on developing new environmental technology.

The three million sales figure only counts the standard Prius models. With the Prius+Toyota Prius+ 1.8 hybridJapan, 2012 > present2 photos
/Prius v,Toyota Prius vJapan, 2011 > present3 photos
Prius Plug-inToyota Prius Plug-in HybridJapan, 2011 > present2 photos
and Prius cToyota Prius cJapan, 2012 > present9 photos
added in, Toyota has sold 3.436 million cars with the Prius nameplate.

The history of the Prius shows that initial failure does not mean that you should give up. Toyota sold 123,000 first generation PriusToyota Prius Gen.1Japan, 1997 > 20033 versions
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models, but the second generationToyota Prius Gen.2Japan, 2004 > 20092 versions
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truly grabbed buyers and sold 1.192 million cars. That success has continued to the third generationToyota Prius Gen.3Japan, 2010 > present52 versions
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, which has sold 1.688 million cars.

Toyota is preparing to introduce the fourth generation car next year.